Products & Practices

Garments:

Each garment is designed to make changing and dressing times easy. Elasticated waists are used so when you are doing nappy changing, potty training or at the stage of your small dressing themselves, the item in question can easily be removed and replaced. Also by using elasticated waists mean the garment sits comfortably on your child and doesn't restrict their bodies when growing.The elastic softly stretches as your child grows so you get more longevity out of each garment.

Why I chose to use linen:

Linen is known as the world’s strongest natural fiber and is far more durable than cotton. The strength of the fiber directly contributes to the strength of the fabric the garment is made of. Thus, linen clothing is very long-lasting. Cotton garments can last you a while but a linen garment will go way beyond that if looked after correctly. With each wash linen becomes softer, making it lovely against your smalls skin.

Linen fabric can keep you both cool and warm. It’s obvious that linen clothing is perfect for summer as it is breathable, lightweight, and does not retain a large amount of moisture. However Linen fabric is great for autumn  and even winter.

Flax, from which linen is made, is actually used to make home insulation products. Reasons behind it are the same as with clothing: flax / linen are natural insulators and are capable of releasing excess humidity. So while cotton or wool might make you feel warmer at first, it will also make you sweat. Linen clothes will retain the heat from your body and release the excess making you feel nice and cozy.

Sustainability:

Linen is made from Flax. Flax is a natural product that is very resilient and does not require irrigation during growth. It can grow in poor soil and needs little or no chemical treatment during growth. All parts of the plant are used, so there is no waste. Linen fabric is 100% biodegradable and recyclable. Linen is far more sustainable to produce than that of cotton and requires very little water.

Printing:

We searched tirelessly to find a UK printers that share the same thoughts on been as sustainable and Eco friendly as possible. No manufacturing process is without impact on the environment however Digital Textile Printing is certainly one of the friendlier in today's UK textile industry.

The inks used by the printers to produce our designs are certificated as Azo dye free. The dyes are cured using a combined pressure and dry heat process that does not require water.

Waste:

We strongly believe in Slow Fashion and do not follow seasons or trends.

Our garments are made to order, so there is no dead stock. We strategically cut the garments to reduce waste fabric as much as possible.

We produce all garments in-house which reduces the cost and environmental impact of shipping and transportation over the life of producing each garment.

All the packaging we use to send our products out to you in are either recyclable materials - paper packaging or biodegradable. We encourage this packaging to be recycled or composted by the recipient.

Care:

Linen is easy to care for and our garments can be machine washed on a cool setting. DO NOT use any bleach or harsh detergents with whiteners. We would not recommend to tumble dry the garment, the best way to dry them is to let them dry naturally. The sooner you hang the garments out to dry after washing will dramatically reduce the amount the fabric creases.

Natural fibers like linen will wrinkle and crease. You just have to accept this as part of the look. However if you really want to iron the garment please use a medium heat with a pressing cloth whilst the garment is still damp.

 

If you would like to chat about any of the above points in more detail or would like more information please just contact us.